- Creating an effective strategy using different paid media marketing channels
- Choosing the right channel based on different situations
- Advertising tips and techniques for different paid media channels
- Budget allocation and optimization of ads
- Google Ads Introduction 00:18:01
- Search Ads Campian Set-up Basic 00:42:08
- Google Ads Tool Understanding and Search Ad Campian Managment Part2 00:29:11
- Keywords Per Click Cost Management & Campian Optimization 00:18:45
- Google Ads Keywords Type 00:24:24
- Google Ads Adv Settings - Scheduling, Device Prefferences, Demographics and Location Settings 00:11:14
- Google Ads Conversion Setting and Reporting 00:21:18
- Google Ads Conversion Setting and Reporting 00:21:18
- Introduction of Social Media Optimization and Marketing 00:16:44
- Social Media Page and Profile Create and Manage - Part 1 00:13:05
- Social Media Page and Profile Create and Manage - Part 2 00:02:58
- Social Media Page and Profile Create and Manage - Part 3 00:12:27
- Social Media Organic, About Pages and Profiles Including Calendar Creation 00:19:40
- Social Media Paid Ads, FB Ads Management 00:26:17
- working computer and a web browser connected to the internet
- No Prior Knowledge of basic Required
- No Need of any coding experience.
The
introduction to paid Media Marketing course will help establish a solid
foundation in different forms of paid advertising in the digital space. By the
end of the course, you will be well-versed in creating Ads across Google,
Facebook, You Tube and Instagram through hands on demos.
- 59 Reviews
- 3658 Students
- 9 Courses
Welcome to my profile and the world of Digital Marketing which should be White HAT :) I have been roaming the Digital Marketing streets for close to a decade now and I can say:
If the Digital Marketing technique hasn’t worked for me, you will not hear a mention in my course. I have been through Google algorithms and I have helped rank thousands of keywords #1 on Google. Here’s a background:
After completing engineering in 2012, I arrived in Delhi with big dreams. I stumbled across multiple firms in hope to land a job but it was hard to figure out the ideal career. That’s why I worked FREE for a month with an SEO and digital marketing agency.
I learned the basics of SEO and worked as a digital marketing analyst before settling with SEO as my passion. I scaled the agency from a 4 member firm to a 4 storey firm with organic and paid marketing.
My core competence is building high traffic websites to keep the inbound marketing engine running.
Here’s a brief account of the results I have achieved:
Ranked over 10,000+ high purchase intent keywords on Google
Managed SEO efforts with diverse industries including B2B SaaS, Retail, Ecommerce, Matrimony, Finance, Real Estate, and Healthcare
Generated 10M+ traffic across different projects
Powered Guest blogging with 5000+ backlinks
Ranked high difficulty keywords across multiple countries and in multiple languages
Increase 500% + ROI through Google Ads and Facebook Ads
Still finding a reason to initiate a conversation? My competencies:
Website Analysis
Keyword Research
Targeted Traffic Generation
Competitor Analysis
On-Page, Off-Page, and Technical SEO
Paid marketing including Google Ads(Search Ads, Display Ads, Shopping Ads, App Installation Ads and Youtube Ads), Facebook Ads and Instagram Ads.
I have been actively managing SEO, SEM and Social Media efforts with tools including Google Analytics, Google Search Console(Google Webmaster Tool), Google Tag Manager, Google Ads, Facebook Ad Manager and Ahrefs.
I have hands-on experience on SEO, Google Ads and Youtube SEO along with search, display, shopping and remarketing campaigns across channels including Facebook, Instagram, and Play Store.
I am on SkillsTech to share my Digital Marketing knowledge and bust myths surrounding SEO. I am all up for advising freshers and become their mentor for SEO and digital marketing, if required.
In my leisure time, I like going for bike rides, night-outs, and listening to music. If you want to start your career in SEO or Digital Marketing or looking for any kind of SEO advice,
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